Let's put that into perspective.
A sell-out of pre-sale condo unit offerings hasn't happened in Vancouver in over six years. As Global TV noted in this story, you have to go back to the Woodward's presale in 2006 - before the collapse of the world financial markets - to match an opening day pre-sale sellout of a condo development.
But by Saturday morning only about 100 - 150 people had actually lined up (one commenter over at Vancouver Condo Info pegged the number at only 106).
Even more curious is the fact that Global didn't find anyone to talk to that walked away empty handed.
- Next month Rennie will pre-sale of 300 units at another Canada Line Station - Brighouse Station in Richmond.
- In September he will launch 230 units at Coquitlam Centre where the new Evergreen Line line will be opening.
- And a month after that 1,100 units, two towers, will go to market along the original Skytrain line in Vancouver at Joyce Road.
I wonder how disappointed Rennie Marketing was when only 106 people showed up in the sales line up by Saturday morning?
But Marine Gateway didn't flop.
Instead we were witness to THE MOST SUCCESSFUL pre-sale launch in Vancouver history, a perfect event for what is touted as the cutting edge model of what's crucial to real estate sales in the modern city.
Amidst negative statements on debt and the real estate bubble from the Governor of the Bank of Canada and similar statements from the Federal Finance Minster.
Amidst warnings from the heads of some of the nation's biggest banks on the threat of a bursting housing bubble.
And all framed by several months of negativity of actual sales results released over the past few months.
So what are the optics created by Marine Gateway?
I could understand the day of, or maybe even no stickers until after the weekend was over... but nothing a full five days afterward?
Especially when this is the first of several developments being launched along the transportation network by the same promoter this year.
(Note: follow up post available here)
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